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Advice and stories for feeling your best.

Latest Articles
Electrolytes for Breastfeeding: The Complete Guide
Breastfeeding is a fulfilling experience for new mothers. But, it requires additional energy and nutrients to support both the mother and baby, including adequate electrolyte intake.
16 October 2025

Latest Articles
What Dehydration Really Feels Like in Pregnancy (And Why It’s So Often Missed)
30 September 2025

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The Mental Load of Motherhood and How to Reclaim Your Energy
18 September 2025

Latest Articles
Are Those Contractions Real or Just Braxton Hicks?
Learn to differentiate Braxton Hicks from true labor contractions. Discover how hydration and electrolytes help manage them, and know when to contact your doctor for a safe, healthy pregnancy journey.
3 July 2024

Latest Articles
Are Electrolytes Safe for Pregnancy? Your Guide
Maintaining proper electrolyte balance during pregnancy is vital for the health of both the mother and baby. While some drinks on the market are beneficial, it’s crucial to avoid those with harmful ingredients or excessive sugars.
20 April 2024

Latest Articles
The Importance of Electrolytes and Hydration in Pregnancy: A Guide for Doulas
As a doula, you play an essential role in supporting pregnant individuals throughout their journey. One crucial aspect of a healthy pregnancy is ensuring proper hydration and electrolyte balance. This evidence-based guide will discuss the importance of hydration and electrolytes in pregnancy, the risks associated with imbalances, and the benefits of using an electrolyte supplement like ISOMUM to reduce these risks.
20 April 2024

Latest Articles
The Ultimate Adventure: How Pregnancy & Childbirth Compare to Marathons and Beyond
Let’s talk about the incredible journey you’re on right now. Pregnancy and childbirth are often compared to running a marathon or even competing in an ultra-marathon. While endurance athletes train hard for their races, the physical and emotional demands of pregnancy and childbirth are just as challenging (if not more!) for expectant mothers like you. Science even backs this up!In this post, we’ll explore why pregnancy and childbirth are as tough as endurance sports and how you can gear up for this amazing adventure.
20 April 2024

Latest Articles
Science Backs It Up: Pregnancy and Labour as Challenging as Endurance Sports
We previously talked about how pregnancy and childbirth can be as tough as endurance sports, but did you know that there’s actual science to back it up? In this blog, we’ll dive into the research that supports this comparison and explore how you can use this knowledge to prepare for the amazing journey of pregnancy and childbirth. And how pregnant women are basically endurance athletes.
20 April 2024

Latest Articles
The Shocking Truth About Severe Morning Sickness – It’s Not What You Think!
Prepare to have your mind blown as we delve into a groundbreaking discovery about severe morning sickness, which flips everything we thought we knew on its head! Hang onto your seats because this intriguing journey into the science behind Hyperemesis Gravidarum (HG) is sure to make you view pregnancy in a whole new light.
20 April 2024

Latest Articles
Isotonic Drinks in Pregnancy: The Ultimate Guide
When you’re pregnant, your body has to work harder. It needs more water and electrolytes during pregnancy can be a great addition. So long as they are a refined version and not adding lots of other ingredients to create a problem. This is because you’re not just looking after your own body. You’re also helping a new life grow. This is where isotonic drinks help.
20 April 2024

Latest Articles
Can you drink energy drinks when pregnant? A Comprehensive Guide
Energy drinks are all the rage these days, especially with the most recent connection for children being marketed to from You Tubers. But when it comes to energy drinks there are some very obvious questions we should ask about our health verses benefit. They have benefits to a working day, possibly? They give you a quick pick-me-up and can make you feel more focused and ready to go.
20 April 2024

Latest Articles
Beat First-Trimester Fatigue with Electrolyte Drinks for Pregnancy
Remember when you could breeze through mornings without yawning every five minutes? I’m guessing that memory is fading fast if you’re navigating early pregnancy symptoms. First-trimester fatigue can be a real shocker! It is hard to truly describe to someone who has never experienced the unearthly levels of tiredness like every last drop of energy has been siphoned out of you.
20 April 2024

Latest Articles
Understanding Third Trimester Nausea and Fatigue: Causes, Remedies, and Tips
While most expectant mothers are familiar with the morning sickness that often marks the first trimester, many are disappointed that vomiting in your third trimester can make an unwelcome return in the later stages of pregnancy. Coupled with intensified fatigue beyond usual, the third trimester can be a trying period for many. But why do these symptoms reappear, and how can they be managed?
20 April 2024

Latest Articles
The Ultimate Guide to Battling Dry Mouth When Pregnant: Natural Solutions and Lifestyle Tips
Dealing with dry mouth during pregnancy doesn’t have to be a struggle. By understanding the causes, exploring natural remedies, making lifestyle adjustments, and prioritizing oral health, you can effectively alleviate dry mouth symptoms and enjoy a more comfortable and healthy pregnancy.
20 April 2024

Latest Articles
Why do we need more electrolytes during pregnancy?
In pregnancy, pregnant women have more circulating fluid in their bodies. This fluid volume increases by as much as 50% and gradually increases fairly early in the first trimester. Fluids are so important for pregnant women and nursing mothers. Not only does blood volume increase, but as the baby grows and your uterus expands, amniotic fluid accumulates in the uterus where it:
20 April 2024

Latest Articles
How to Avoid Dehydration During Pregnancy
Pregnancy comes with a lot of challenges both physically and mentally, where the health of mother and child is very important. One such challenge that comes during pregnancy is dehydration, as the mother has to cope with the physical changes as well as provide the ingrowing foetus ample amount of nutrition through amniotic fluid which provides nutrition to the baby and acts as a cushion in the placenta.
20 April 2024

Latest Articles
Why is it important to stay hydrated during pregnancy?
Pregnancy is a beautiful and transformative journey, but it also comes with its fair share of challenges. One such challenge is staying properly hydrated. In this blog, we’ll dive into the importance of hydration during pregnancy, explore the benefits of staying well-hydrated, and share some practical tips to help you keep your thirst quenched and your pregnancy journey smooth.
20 April 2024

Latest Articles
What you need to know about hydration in pregnancy
Studies show 1that consuming enough water and maintaining fluid and electrolyte balance during pregnancy may affect baby growth and help to maintain a healthy metabolism. 2 Electrolytes or minerals are salts in the blood that regulates the body’s fluid balance and have an important and irreplaceable role in body functions. Your food and beverages provide your body with electrolytes.3
20 April 2024

Latest Articles
Unveiling Hyponatremia: Understanding the Dangers of Low Sodium Levels
Hyponatremia is a common but unanticipated change in pregnancy. Low levels of sodium in the blood can have significant adverse effects on the mother as well as on the developing baby. And drinking fluids poor in sodium is only going to make things worse.
20 April 2024

Latest Articles
Is Gatorade Safe During Pregnancy?
As an expectant mother, you are mindful of everything that goes into your body. You might have read about the benefits of Gatorade in keeping you hydrated and wondered if it is safe to consume during pregnancy.
20 April 2024

Latest Articles
Nausea in Third Trimester: Causes & Solutions
As you enter your third trimester, you may experience a new unsettling feeling—nausea. Feeling sick is relatively common in the first trimester but can also occur in the third trimester. It can be challenging to differentiate between the usual ‘morning sickness’ (incidentally it can come any time of day or night) and warning signs of labor approaching, so it’s important to understand what causes it and how to manage it.
20 April 2024

Latest Articles
Red Bull During Pregnancy: The Hard Truth About Its Risks
It is not recommended to drink Red Bull or any energy drinks during pregnancy. These drinks contain high levels of caffeine and other stimulants, which can have negative effects on the developing baby. Consulting with a healthcare professional is perhaps the best advice but they really should agree.
20 April 2024

Latest Articles
Revealing The Science Behind Isomum: Why an Isotonic Drink is Needed For Your Pregnancy
Isomum, an isotonic drink specifically designed for women during pregnancy, labour, postnatal recovery, and breastfeeding, has taken the market by storm. But what is the science behind this innovative drink for delivering electrolytes during pregnancy, and how does it support pregnant and nursing women? In this article, we’ll delve into the research and expert opinions behind Isomum to explain its benefits.
20 April 2024

Latest Articles
The Forbidden Fruit: Black Currant Banned in US
Black currants, the tart berries with a distinct taste, have a long and complex history in the United States. Despite being popular in Europe yet hardly anyone has tried them in the US, the lowly black currant (also spelled blackcurrant)
20 April 2024

Latest Articles
Best Drinks for Morning Sickness Relief
Pregnancy can be a beautiful experience, but morning sickness can quickly turn it sour. The constant nausea and vomiting can make even the simplest of tasks unbearable. This is why we have put together a comprehensive guide on the best drinks to alleviate morning sickness and help you get through this tough time. We cover- causes and effects of morning sickness, how your diet plays a crucial role in it.
20 April 2024

Latest Articles
The Ultimate Pregnancy Hydration Drink Guide
To ensure a healthy and comfortable pregnancy, proper hydration is essential. It not only helps in maintaining the overall well-being of the mother but also supports the development of the baby. Isomum is the ultimate hydration partner during pregnancy, offering a unique blend of electrolytes and other beneficial ingredients.
20 April 2024

Latest Articles
What Can Pregnant Women Drink for Energy?
Expectant mothers need to stay hydrated and energized, but with so many drink options on the market, it can be tricky to choose the right ones. Isotonic drinks that are specifically formulated for pregnancy can be a beneficial choice.
20 April 2024

Latest Articles
Hyponatremia Causes: What Causes Hyponatremia and Contributing factor
Hyponatremia is a condition that occurs when the level of sodium in your blood is too low. Sodium is an essential electrolyte that helps regulate water balance in and around your cells, and it plays a crucial role in maintaining normal nerve and muscle function. When sodium levels fall below the normal range, it can lead to a variety of symptoms, causing mild to severe, and can even be life-threatening in some cases.
20 April 2024

Latest Articles
What sugar free alternative does Isomum use and how does it help me?
Pregnancy is an exciting time, full of excitement for your little one’s arrival. But it’s also a time when it’s essential to take extra care of your health and nutrition, especially your sugar intake. Just being sat down, eating and putting your health needs to one side can cause pregnancy complications.
20 April 2024

Latest Articles
Pregnancy Electrolytes Drink: The Ultimate Guide
During pregnancy, staying hydrated is crucial for both mom and baby. That’s where electrolyte drinks come in handy – they not only quench your thirst but also replenish essential minerals and prevent dehydration.
20 April 2024

Latest Articles
Meet Darcey Croft: The Passionate Midwife Pioneering Isomum’s Maternal Health Revolution
20 April 2024

Latest Articles
Discovering the Magic of Isomum: Our Journey to Creating the Perfect Isotonic Drink for Mums-to-Be
we’re excited to share with you the fascinating story behind the creation of Isomum the isotonic drink for pregnancy, a specially designed beverage that supports expectant mothers throughout their pregnancy, labour, and beyond.
20 April 2024

Latest Articles
Best Nutrition During Pregnancy: Using Isomum For A Healthy Diet
Find out about the importance of proper nutrition during pregnancy and how Isomum can help support a healthy diet for you and your growing baby. We could all need more hydration and electrolytes, especially during pregnancy. If you would like find out why we might need hydration in pregnancy, we made this informative blog here for you: What you need to know about hydration during pregnancy.
20 April 2024

Latest Articles
Empower Your Pregnancy- What Conditions in Pregnancy Disrupt Electrolytes?
From dehydration and gestational diabetes to preeclampsia and hyperemesis gravidarum(?), there are several conditions that can disrupt electrolyte balance during pregnancy. Even common ailments like diarrhoea and the use of certain medications can have an impact.
20 April 2024

Latest Articles
Pregnant With Dry Mouth. Everything You Need To Know
While awaiting the arrival of a little one, expectant mothers might experience a dry mouth, a peculiar issue. But what exactly causes this? Let’s dive into the various factors that can lead to dry mouth during pregnancy and unravel this mystery together.
20 April 2024

Latest Articles
Getting a Balanced Diet During Pregnancy
Embarking on the journey of motherhood brings a realm of nutritional needs into the spotlight. Ensuring a balanced diet and maintaining an adequate balance of electrolytes is fundamental for the health and wellbeing of both the mother and the growing fetus. This guide sheds light on the essence of nutrition and the unseen but vital role of electrolytes during pregnancy.
20 April 2024

Latest Articles
Why You Should NOT Drink Lucozade When You’re Pregnant
Lucozade is a widely used soft drink in the UK and has been used as a sports drink since the 1980’s. It is accepted as a sports drink yet has competitive interests in the energy drinks market as well. It was sold mostly in pharmacies up until the 1980s as it became more readily available as a sports drink in shops across the UK.
20 April 2024

Latest Articles
Does Caffeine Affect Pregnancy? What You Need to Know
Known as the world’s most commonly consumed psychoactive substance, caffeine can significantly affect expectant mothers. This article delves into caffeine’s role in pregnancy, the risks tied to small amounts and excessive consumption during this period, and alternative options for those aiming to reduce their intake.
20 April 2024

Latest Articles
Discover the Secrets to Perfect Hydration During Pregnancy: Stay Safe & Empowered!
Water is an essential element of life comprising 55-65% of a person’s body weight. The main sources of water intake include drinking water, water from food, and endogenous water. Under normal conditions, water participates in several physiological functions and maintains a dynamic balance between water intake and output. Too much or little water intake disturbs the hydration state and affects the body negatively. Insufficient water induces dehydration during pregnancy which causes fatigue, dizziness, brain fog, headache, increased thirst, and hunger, dark-colored urine, dry skin and throat, hard stools, and constipation.
14 April 2024

Latest Articles
Successful Hydration During Pregnancy Can Benefit You and Your Baby
Pregnancy is the most important phase of a woman’s life as there are so many bodily changes that happen, some of which are visible, and most of them are invisible. Emotionally also mother goes through a tough phase due to hormonal changes, and most of the time, physical requirements are set back. It can have an adverse effect on the growing baby. During this phase, mothers are told to care about their food intake in terms of vitamins, proteins, carbohydrates and fat, but most of the time, ignoring the most important component, which is ‘water’. Yes, you read it right. Water being the most important component as it forms about 80 per cent of body weight, should be given the importance it deserves.
14 April 2024

Latest Articles
Why fluids & electrolytes are important for pregnant women & nursing mothers
Fluid and electrolyte balance is important for pregnant mother from very early pregnancy, throughout pregnancy, during delivery and even in breast feeding period. Inadequate intake, as well as over hydrating can give adverse outcomes. So, balanced and adequate hydration plays a significant role in optimising good birth outcomes for both mother and baby.
14 April 2024

Latest Articles
Nourishing Expectation: Blackcurrant Electrolyte Pregnancy Drink
14 April 2024